Keeping up

Be careful what you wish for.

Last year was tough for many businesses across the board. In the wedding industry, many couples rightfully cut back on expenses as their big day approached. 2009 was not terrible for Shared Moments Video, but it certainly wasn't great either.

Despite the down year, I made a significant investment in new HD cameras, a new computer, and new editing software. It was tough to swallow considering my perfectly-good, well maintained standard definition equipment was completely paid for. My SD cameras probably have two more full wedding seasons left in them. But technology has passed them by.

I was not about to be the last man standing with standard def gear. Upgrades were necessary to keep up with consumer demands - and they were costly.

So here we are in 2010, mid-May, and I am absolutely slammed. That's great news for the bottom line, not so great news for my life outside of business.

But given the alternative, I wouldn't have it any other way.

Looking forward to the 2010 wedding season

The wedding season begins in a few weeks with various bridals shows in the Roanoke area.

I'm looking forward to getting out and meeting hundreds of brides, talking up my new services and showing off my new HD cameras.

In the meantime, I'll be busy producing demo DVDs and brochures to hand out to couples. Lots of work to get done.

Busy, busy.

Wow! Looks like I'll be even busier in 2010

Everyone knows what the economic situation is and what it's been over the past 12 months. My business not only survived, but thrived in '09. Still, after a slow start I sense it could have been better. Couples were tentative to book. Many did, others wanted to but ultimately did not.
Will they regret it down the road? Maybe so.
So far, couples getting married in 2010 seem to be more aggressive making sure they get their date locked in.
That's great.
I think it's a great sign that people are more optimistic about where the economy is heading. Not only are they optimistic, they're confident. They're also busy getting the best wedding vendors lined up and under contract well in advance of their date.
I'm confident too. I've made a significant investment in new HD equipment that is going to take Shared Moments Video to another level. 2010 will be here before we know it.
But first things first - there are still dates available for this Fall. Don't miss the opportunity.

HD is near

If you're looking to save a little bit of money, now is the time to book your 2010 wedding video.

I'm in the process of purchasing HD equipment. These are really good cameras and it's quite an investment. As such I'm going to have to raise my rates for the 2010 season.

Don't get me wrong. It's not like the prices are going to go through the roof, but I do have to adjust things.

But you can save by booking before the rate change. Anyone who does will receive the current 2009 pricing.